Peshawar Zalmi, a prominent team in the Pakistan Super League (PSL), has appointed TikTok sensation Jannat Mirza as its official social media ambassador for the league’s 10th season. The announcement was made through the team’s official social media channels.
Jannat Mirza, one of Pakistan’s most-followed social media influencers, will spearhead the team’s digital outreach and promotional activities during the tournament. This collaboration aims to enhance the team’s popularity among younger audiences and strengthen fan engagement through digital platforms.
Previously, Peshawar Zalmi had also named internationally acclaimed Pakistani actress Mahira Khan as its brand ambassador.